The Consumerologist

About

Account Planner, Consumer and Brand Researcher, Ethnologist

I am an avid people-watcher and conversationist who enjoys experiencing new cultures and mixing it up with people not like myself to spot the next trend.

I coined the term: consumerologist. And that sums up myself well.

I have worked on branding initiatives and consumer/shopper research for many brands (big and small) including: Johnson & Johnson, Medtronic, Gerber, True Value, Kraft, Boeing, Sara Lee Corporation, and Nestle.

I can be reached at gibsonanne10@gmail.com. I can be found on LinkedIn at www.linkedin.com/in/anneegibson
Ready to take on the next marketing or branding challenge--short-term or long-term.

Thank you for visiting the site. Enjoy!

Like What You See?

Monday, June 7, 2010

Much more than a brand. Much more than a commercial.

Powerful. Enamoring. Inclusive. Epic.

A story that you need to see more than once.

Much more than a brand.

Much more than a commercial.

(Nike, World Cup 2010 commercial)

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The Consumerologist

About

Like What You See?

Much more than a brand. Much more than a commercial.

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